Communication in healthy companies is the focus of Natalia Fdez's conference. Laviada at the ORP Congress
Fraternidad-Muprespa, Mutua Colaboradora con la Seguridad Social, participó este viernes en el 19 Congreso Internacional ORP, que se celebra en Madrid desde el pasado miércoles, 5 de junio, bajo el título “Empresas saludables: el valor de las personas en la era digital”. Natalia Fdez. Laviada, deputy general director of Prevention, Quality and Communication of the Mutua, offered the conference "From Hygia to Alexa. Communication in healthy companies", focused on the need to achieve a balance between both concepts in the digital age.
"In times of artificial intelligence, Big Data or the Internet of Things, learning to label and manage emotions is essential and the healthy company must go beyond a simplistic vision, to look for all the variables that shape the health of society," he said.
We must take advantage of the era of technology to get the safety message across and achieve real integration of risk prevention.
He also highlighted that there is still a long way to go in the field of risk prevention, since every year two million people die in the world due to occupational diseases and work accidents. In Spain, according to the advance data from 2018 compared to 2017, "there are 34 more people who lost their lives, 3.2% more work accidents that involved medical leave, 3.3% more accidents in itinere... that is, there is a lot of work to do in terms of the preventive culture in the company," he stated.
Before this conference, Fdez.
