Christmas Traffic Campaign: "Arriving late is better than not arriving at all"

Seguridad vial
Autor
Dirección General de Tráfico (DGT)

“Arriving late is better than not arriving” is the slogan of the DGT's informative campaign for Christmas 2023. As every year around this time, the General Directorate of Traffic launches its traditional awareness campaign motivated by the millions of trips that will occur these days, insisting on the importance of having correct behavior on the road and remembering that we must be cautious when steering wheel.

On this occasion the campaign is focused on Santa Claus's journey from his residence in Lapland to the homes of all the boys and girls who look forward to his visit. His arrival is delayed more than expected and he does not go to the homes of the little ones like every Christmas Eve, an unprecedented fact to which no one has an answer and which opens the news of all the media. Finally, and hours late, Santa Claus ends up arriving at the homes of all the boys and girls giving an important lesson: “Being late is better than not being there, even at Christmas.”

With a friendly tone and playing with the illusion of the arrival of Santa Claus by the little ones and his extrapolation to the world of adults when they wait for their loved ones to meet again, the DGT once again reminds us of the importance of compliance with traffic regulations and details such as answering a call while driving, looking at a WhatsApp, having a drink or stepping on the accelerator more than is allowed are just some facts that can truncate the reunion of many families.

Fraternidad-Muprespa works to help its mutual partners reduce occupational road accidents and prevent accidents. traffic accidents and to disseminate this message we have a space dedicated entirely to occupational road safety within the portal Previene___ with numerous contents that we encourage you to know.

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